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Tony Novia

Scott & Bob reconnected with old friend Tony Novia last week. Tony has had a legendary career as a programmer; label & trade magazine executive; and noted for his many years working with Ryan Seacrest. We were not surprised to find out that Tony is working as a consultant for many music industry projects and also has an exciting new venture that we want to share. For the past 5 years, Tony Novia and his partner ,a 22-year Stanford University Professor, have been working with start-up entrepreneurs in Silicon Valley. Their latest companies include a stealth start-up providing visual and interactive elements with Google-type analytics to accompany audio along with the opportunity to buy directly from the audio. One of their star companies is Wrap.co Wrap is a new web-based mobile engagement and messaging platform designed as a native app alternative. A single click on Wrap takes users into a multi-functional user experience without having to download, open or be in an app. With Wrap, there is no computer programming required, no building and maintaining expensive apps. Wrap also delivers detailed engagement metrics using Wrap insights. Check out this Wrap for Madison Beer here:


Tony continues to be one of the great innovators in the business: if you want to know more about Wrap reach out to him at tnovia@gmail.com or (310) 775-0734.

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