Baby It's Hot Outside!


We know it seems crazy to bring up The What's In-Store Music Holiday Program at the beginning of August, while you're still enjoying the summer sun. But we're here to remind you that it's at least time to start thinking about it. Keep an eye out in the coming weeks as we share helpful hints that we've learned over the years to insure you make the most of your holiday release. First things first, you'll want to start getting your content together. It's best to have your song and marketing materials created and ready to go well in advance so your song is in place when the first retailers flip the switch. (which happensearlier than you might think). Okay, you have your homework assignment, now, get back out there and enjoy the rest of your summer. We'll have more to share next week.

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